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AI Proeflokaal
Competitive intelligence with AI

Know your competitors better than they know themselves

Manual competitor research is slow, incomplete, and misses the niche players who will reshape your market tomorrow. In this workshop you learn to run AI-driven competitive intelligence with Rivalith — from company brief to strategic action plan, in minutes instead of days.

What you'll learn

  • Building company intelligence

    Rivalith builds a deep profile of your company: ICP, differentiators, go-to-market and adjacent markets. This foundation sharpens all subsequent analysis.

  • Discovering competitors — including niche players

    The 3-pass discovery pipeline: broad (established players), niche (bootstrapped, regional, emerging) and gap-fill. Rivalith finds what a standard Google search misses.

  • Interpreting results

    Reading enrichment data: funding stage, competitive tier, tech stack, key differentiators and a head-to-head breakdown per dimension. From raw data to clear picture.

  • Taking strategic action on gaps

    Rivalith links every competitor to gaps (what they do that you don't) and strategic value, ordered by impact-to-effort. Deep dive and chat for ad-hoc follow-up questions.

Programme

A day in detail — no surprises.

Half day (3.5 hours)
# Time Module Content
1 00:00–00:20 Start & goals Which competitive questions are on the table? Define success criteria.
2 00:20–01:00 Company intelligence brief Build your company profile in Rivalith: ICP, differentiators, GTM. Live demo and hands-on.
3 01:00–01:45 Running the discovery pipeline Start the 3-pass analysis, follow results live via SSE stream. Understand deduplication and merging.
— 01:45–02:00 Break
4 02:00–02:50 Interpreting results & action plan Read enrichment data, prioritise gaps and strategic value. Formulate first action items.
5 02:50–03:30 Wrap-up & next steps Present findings, team agreements on follow-up, roadmap.
Full day (7 hours)
# Time Module Content
1 09:00–09:30 Start & goals Inventory competitive questions, success criteria per team.
2 09:30–10:30 Company intelligence brief Build deep company profile: ICP, differentiators, GTM, adjacent markets. Hands-on per participant.
— 10:30–10:45 Break
3 10:45–12:00 Discovery pipeline — live project Run your own project: 3-pass discovery, follow live results, understand deduplication.
— 12:00–12:45 Lunch
4 12:45–14:00 Enrichment & interpreting results Analyse funding stage, competitive tier, tech stack, head-to-head breakdown per competitor.
— 14:00–14:15 Break
5 14:15–15:15 Deep dive & chat Generate per-competitor deep dive, AI chat for strategic follow-up questions, PDF export.
6 15:15–16:15 Strategic action plan Translate gaps and strategic value into a priority list. Feature gaps, market positioning, quick wins.
7 16:15–16:30 Wrap-up Team demo, follow-up agreements, set up Rivalith as an ongoing tool.

Immediate results

  • Complete competitive overview in hours, not weeks
  • Niche and emerging players on the radar
  • Prioritised list of strategic opportunities
  • Head-to-head breakdown per competitor

Long-term

  • Rivalith as a structural competitive intelligence system
  • Faster response to market shifts
  • Better-grounded product and strategy decisions

Who it's for

  • Marketing and strategy teams
  • Product managers
  • SME directors
  • Management team members
  • Business developers

About the trainer

Wiemer Kuik

Trainer & advisor, AI transformation

Over 40 years of business experience focused on integrating business and IT transformation. Specialties: business transformation, change management, IT governance, stakeholder training, transformation management and presentation coaching.

LinkedIn

Book an intake — we'll run a live Rivalith analysis on your market so you can immediately see what you're missing.

Not sure about the fit?

Book an intake — we'll spend 30 minutes on your goals and give you honest advice.

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